10 Best Instagram Marketing Tools for Business 2020

If you are serious about your business , then it is time you open a business account in Instagram. Instagram offers a grand opportunity to brand to create the most vital enagement and it is especially feasible for any e-commerce site to market their products on Instagram through relevant content and hashtags as need be.

Let’s take a look at the tools that most brands use to build sustainable customer relationships.

Why Instagram is good for marketing your business ?

INSTAGRAM is the queen of social media marketing when it comes to business, services, online blogging, marketing etc. The photo sharing application has turned out to be a genius in online business with over 7.7 billion users till date. 

1. GRUM

Grum is a scheduling software that gives access to you to publish engaging contents like photos and videos on Instagram. You can post from multiple accounts at the same span of time and tag the relevant users. It has attractive features like user tags, time zones, multiple accounts posting, bulk uploading and smart editors.

Pricing :

  • START PLAN – This plan covers 1-2 Instagram accounts and costs around $2.95 per account monthly with unlimited editors .
  • GROW PLAN-This plan covers 3-5 Instagram accounts and costs around $3.95 per account monthly with unlimited editors .
  • AGENCY PLAN-This plan covers 5 plus Instagram accounts and costs around $9.95 per account monthly with unlimited editors .

2. Awario

Awario is a social media platform that finds the brand keyword across the web from blogs/news , instagram and other media pages. The software analyzes the brand mentions and advocates the personal influencers of the industry ,sentiments behind the brands along with geographical location and languages of the audience.

Pricing :

  • FREE TRIAL – It comes at free of cost.
  • STARTER PLAN – It costs $29 /monthly and it can be reduced to $24/month by yearly billing .
  • PRO PLAN – It costs $89 /monthly and it can be reduced to $74/month by yearly billing .
  • ENTERPRISE PLAN- It costs $299 /monthly and it can be reduced to $249/month by yearly billing .

3. Buffer

Buffer is yet another intriguing scheduling tool . It comprises of Instagram amidst other social media apps . Along with Buffer, you can set a time for your posts to be published across Instagram, Facebook, Pinterest, Twitter and Linkedin also. It also offers the facility to post the same content with varying caption in different social networks. You can also conduct an analysis on the impressions of the posts on all social media platforms with comparison.

Pricing :

  • Pro Plan- It connects up-to 8 social accounts , 100 scheduled posts, 1 user. It will cost $15 per month if billed monthly.
  • Premium Plan- It connects up-to 8 social accounts , 2000 scheduled posts, 2 users. It will cost $65 per month if billed monthly.
  • Business Plan- It connects up-to 25 social accounts , 2000 scheduled posts, 6 users . It will cost $99 per month if billed monthly.

4. Hashtags for likes 

Hashtags for likes is a simple software that suggests you the top trending hashtags. The most popular hashtags will help your brand prepare a strong campaign and generate more leads on Instagram. It helps the companies to be on the same page with the trend, news and viral events.

Pricing :

  • Weekly Plan- This plan will help ypur brand reach more users, track and manager hashtags, live analytics, unlimited searches , track and follow profiles, performance reports , 24/7 customer support and it will require an investment of $15 per week.
  • Monthly Plan- This plan will help ypur brand reach more users, track and manager hashtags, live analytics, unlimited searches , track and follow profiles, performance reports , 24/7 customer support and it will require an investment of $38 per month.

5. Iconosquare

Iconosquare is a social media analytics tool that show you the engagement analysis on Instagram and Facebook. It shows you the data on the performance on the social networks to understand the most relevant time for posts and assessing the followers better.

Pricing :

  • Pro Plan- It is relevant for small business and professional marketers, it will have analytics, promoted posts analytics, conversations, XLS report etc. It will cost $ 29 since it is a free trial.
  • Advanced Plan – It is relevant for marketing teams, it will have analytics, promoted posts analytics, conversations, XLS report PDF reports , custom dashboard , tags and mentions feed . It will cost around $59 per month.
  • Agency – It is relevant for agencies. This plan covers many features of iconosquare like analytics, promoted posts analytics, conversations, XLS report PDF reports , custom dashboard , tags and mentions feed , company branded PDF reports, customer success programs. The price can be known after consulting the website – https://pro.iconosquare.com/plans-and-pricing

6. Canva

Canva is a software that help design content and ideas in a professional manner. It helps in creating attractive Instagram stories for your content promotion and any lean person can use it really easily.

Pricing

  • Free Plan – This plan has 8000+templates, 100+ design types and hundread types of free photos and graphics. It costs $0 forever.
  • Pro Plan- This plan has 60000+templates, 60+ million design types and hundread types of free photos and graphics. It costs $9.95 per month billed yearly.
  • Enterprise Plan- This plan costs $30 per month billed yearly. It has brand establishment features, built in workflows, unlimited storage etc.

7. Short stack

Shortstack is the most moderated multiple contesting tool for social media contests running in Instagram. It helps in creating unique landing pages, run social contests , send emails and analyse the results with no requirement of coding .

Pricing :

  • Business Plan- It allows 10,000 entries , 50,000 views and has unlimited campaigns & Emails and costs $99 per month.
  • Agency Plan- It allows 50,000 entries , 2,50,000 views and has unlimited campaigns & Emails and costs $199 per month
  • Brand Plan- It allows 500,000 entries , 2,500,000 views and has unlimited campaigns & Emails and costs $499 per month.

8. Soldsie

Soldsie is a social media tool that enhances the selling in the online platforms by using comments in Facebook and Instagram. The more comments for purchasing the product , the more interested will be the shoppers to buy your product!

Pricing :

  • Basic Plan- It has features like comment selling , influencers and email capture . The plan comes at a cost $49 per month.
  • Connected Plan- – It has features like comment selling , influencers and email capture . The plan comes at a cost $99 per month.
  • Branded Plan- – It has features like comment selling , influencers and email capture . The plan comes at a cost $199 per month.

9. Social Rank

The Social Rank is a social media tool that helps you find and analyse your audience. It is the easiest way to identify, organize and manage your audience on Social media. The Social Rank has exclusive features like valuable follower segregation, influencer marketing, competitor industry analysis, content inspection, audience comparison and building customer engagement.

Pricing :

  • Free Plan- The plan has market intel (ltd) , cerebro access (Ltd.), audience overview (Ltd.) and 9 different filter options. The plan costs $0 forever free.
  • Core Plan- The core plan for individuals and business at the nascent stage and costs $24 per month , includes 1 report (upto 25k followers) and the above free features.
  • Basic Plan- The basic plan for influencers and business below 100k followers and costs $49 per month , includes 1 report (upto 100k followers) and the above free features.
  • Premium Plan- The premium plan for analysing any audience size upto 500k , influencers , competitors and costs $99 per month , includes unlimited reports , upto 3 users and have gender verification data , PDF export and the above free features.
  • Elite Plan- The elite plan for marketers and have access to unlimited data and costs $199 per month , includes upto 2M followers, social Rank for content , dedicated success manager and CSV report.
  • Enterprise Plan- The plan for large business houses and costs can be known by speaking with the experts at the website. – https://socialrank.com/pricing

10. Plann

Plann is a powerful Instagram scheduling app that helps in framing strategies and analytics for real time brands. Over 2M+ of the best Instagram followers uses Plann.

Pricing :

  • Free Plan– Only one team member can access it. It costs $0 forever and always.
  • Power User – It is good for solopreneurs and has 2 collaborations . It costs $7 per month .
  • Build – It is good for small teams and has 4 collaborations . It costs $15 per month .
  • Grow- It is good for solopreneurs and has 10 collaborations . It costs $45 per month .
  • Play Big – It is good for solopreneurs and has 20 collaborations . It costs $105 per month .

Conclusion

Instagram has uprooted the online selling market in an enigmatic way and almost every e-commerce house has its business page on Instagram. The above listed plugins tools are a must have for serious influencers and brand websites to expand their business and followers on Instagram . If the brands want to make it big in social media , then the answer is using the excellent softwares for dedicated Instagram marketing which is a boost to the creativity and standing out infront of the competitors in the market.